Gospodarka Narodowa. The Polish Journal of Economics

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Current issue

About the journal Editorial Board Indexing and archiving Licenses and access List of reviewers Subscribe

Publishing ethics

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Past issues

Keyword Marketing Strategies

RESEARCH PAPER

The Marketing Strategies of Polish Light Industry Enterprises on the European Union Market: Standardization and Adaptation

Andrzej Sznajder, Marzanna Katarzyna Witek-Hajduk

GNPJE 2009;231(4):25–54

DOI: https://doi.org/10.33119/GN/101227

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eISSN:	2300-5238
ISSN:	0867-0005

System opracowano w ramach zadania:
"Digitalizacja czasopisma Gospodarka Narodowa", sfinansowanego ze środków Ministerstwa Nauki i Szkolnictwa Wyższego przeznaczonych na działalność upowszechniającą naukę, w ramach umowy nr 555/P-DUN/2018.

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